Country Club Content isn’t a marketing agency that pivoted into golf. It’s built by people who spent their careers inside the worlds they now write about — a PGA Professional who became a golf writer, and a yacht captain who understands the marine industry from the inside out.
Why we exist
Premium lifestyle businesses have wealthy, passionate customers and almost no content strategy.
Private golf clubs, marinas, shipyards and yacht clubs — they sit on powerful customer lists built over decades and often never fully use them. Not because they don’t see the opportunity, but because running a great operation is a full time job and then some. The content that would bring more members through the door just never makes it to the top of the list. We take that off their plate entirely — and we know their world well enough to do it credibly.
The team
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Britt Olizarowicz
Co-Founder · Former Class A PGA Professional · Golf Writer
Britt has been playing golf for more than 30 years and built a career inside the game before most people find their footing in it. After working as a PGA Professional at private clubs in New York and Florida — giving lessons, running pro shops, fitting members for equipment — she transitioned into golf writing and has spent years covering equipment, instruction, and everything happening in the game for some of the most widely read golf publications online.
When she writes a newsletter for your pro shop, your members are hearing from someone who has stood on both sides of the counter — as the professional advising them, and as the writer who covers the gear they care about.
Co-Founder · USCG 200-Ton Master Captain · Marine Industry
Shawn spent his career on the water — working as a captain on private yachts and building deep expertise in the marine world before transitioning into business ownership. He understands the marine industry the way Britt understands golf: from the inside, with the kind of knowledge that takes years to earn and that you can’t fake in writing.
That background is now the foundation for Flagship Content, our marine industry content service — helping shipyards, marinas, and marine dealers reach their customers with the kind of credible, technically grounded content that only someone with real sea time could produce. Shawn handles sales, marketing, and the technical side of the business, and plays golf several days a week on top of it all.
USCG 200-Ton Master
Private yacht experience
Marine industry
Shipyards & marinas
Industries we serve
Golf
Private golf clubs & pro shops
Biweekly equipment and golf newsletters written for your membership. Equipment arrivals, tour news, instruction content — everything that drives members into your pro shop.
Marine
Shipyards & service yards
Content that keeps your yard top of mind between jobs, showcases completed projects, and drives refit and maintenance bookings from owners who trust you with serious boats.
Marine
Marinas & ship stores
Equipment-focused newsletters for marina ship stores — new electronics arrivals, seasonal safety content, gear news that drives slip holders into your store instead of online.
Other industries
Other premium lifestyle businesses
If your business serves passionate, affluent customers and you have an email list you’re not fully using — we’d like to hear about it. We’re expanding into other verticals selectively.
“We’ve spent our careers inside the industries we write about. That’s what your members actually feel when they read it.”
Free sample — golf newsletter for your course
See the work before you decide anything.
Enter your email and club name and we’ll personally send you a complete sample newsletter written the way your members would actually receive it.
We send it personally within 24 hours. You’ll hear from a real person.